The protection of personal data has become a critical issue in the evolution of global commerce. Companies are collecting increasing amounts of data and are continually struggling to strike a balance between the benefits that can be realized from mining that data and the interests of users in protecting the privacy of their personal information. Companies also are facing a myriad of new laws regulations, directives and standards in the privacy area, including those dealing with the growing issue of data security breaches. Shipkevich’s privacy practice help clients navigate and comply with this evolving landscape so they can maximize their commercial benefit while avoiding legal risk.